"Yet there was something in the concept of haiku that fired his imagination. The idea made him feel happy... Haiku was good poetry, Ben felt, because it was structured poetry. There were no secret rules. Seventeen syllables, one image linked to one emotion, and you were out. Bingo. It was clean, it was utilitarian, it was entirely contained within and dependent upon its own rules. He even liked the word itself, a slide of air broken as if along a dotted line by the 'k'-sound at the very back of your mouth: haiku."

It, Stephen King